VnExpress International
The most read Vietnamese newspaper
Vietnamese Edition
| Contact us | Follow us on       
Tag

advertising

Sort by: Newest   | Oldest
Hanoi spends $2 million on CNN ads to promote tourism, investment

Hanoi spends $2 million on CNN ads to promote tourism, investment

The capital city will launch its advertising campaign over the next two years.
Top Vietnamese brands suspend YouTube advertising deals

Top Vietnamese brands suspend YouTube advertising deals

The website has reportedly violated the country’s advertising regulations by publishing inappropriate content.
March 2, 2017 | 01:47 am PT
YouTube channels must win audiences before winning ads

YouTube channels must win audiences before winning ads

Advertising boycotts have forced the firm to step up checks of the content popular channels are posting.
April 7, 2017 | 12:26 am PT
Net giants 'must pay for news' from which they make billions

Net giants 'must pay for news' from which they make billions

Global press calling out social media on copyright infringement. 
December 13, 2017 | 06:29 pm PT
Wanna visit Hanoi after seeing this CNN ad? This survey bets you will

Wanna visit Hanoi after seeing this CNN ad? This survey bets you will

But will it matter in the long term as industry experts complain ads focus too much on overcrowded and touristy places?
January 22, 2018 | 01:12 am PT
Blockchain, AI the next big thing for advertisers

Blockchain, AI the next big thing for advertisers

Advertisers are looking to use blockchain technology and artificial intelligence to reach customers efficiently and effectively.
October 8, 2018 | 05:51 pm PT
Brands launch ads to exploit Trump-Kim summit

Brands launch ads to exploit Trump-Kim summit

Leading brands have attempted to leverage the Trump-Kim summit in Hanoi with advertising campaigns related to the event.
February 27, 2019 | 11:19 pm PT
Businesses face conundrum image when advertising on YouTube

Businesses face conundrum image when advertising on YouTube

YouTube advertisers face a Hobson’s choice: using a far-reaching medium with the risk of association with dubious channels.
April 5, 2019 | 10:22 pm PT
Public calls advertising projectors on streets driving distractions, unsafe

Public calls advertising projectors on streets driving distractions, unsafe

There is apprehension among the public that allowing projection of LED displays on Saigon's streets could cause accidents.
May 31, 2019 | 04:37 am PT
Vietnam calls out Google, YouTube for ad violations, toxic content

Vietnam calls out Google, YouTube for ad violations, toxic content

Vietnamese authorities say Google has failed to control its ad content and that YouTube videos continue carrying illegal content.
June 7, 2019 | 09:08 pm PT
E-commerce sites reap bumper harvests on Singles’ Day

E-commerce sites reap bumper harvests on Singles’ Day

Vietnam’s e-commerce platforms say both traffic and sales surged multiple times on Singles’ Day, a major promotional event, which fell on November 11.
November 13, 2019 | 10:00 pm PT
Vietnam seeks tighter control over Facebook, Google ads

Vietnam seeks tighter control over Facebook, Google ads

A proposed amendment to a government decree on advertising will require international advertising service providers to block and remove illegal contents when demanded by authorities.
August 21, 2020 | 07:52 pm PT
Celebrities' gimmicky endorsements attract backlash

Celebrities' gimmicky endorsements attract backlash

Celebrities earn big bucks for endorsing products, often with unproven or exaggerated claims, and it is gradually coming home to roost.
May 25, 2021 | 08:08 pm PT
Ad agencies cry foul over new restrictions

Ad agencies cry foul over new restrictions

A new decree seeking to tighten online advertising regulations goes against current international practices and will make domestic companies less competitive, local firms say.
May 28, 2021 | 06:00 pm PT
View more stories
 
go to top