Sun Life Vietnam signs deal with California Fitness & Yoga to sell insurance products

The partnership will offer Sun Life Vietnam’s expansive portfolio of products to the more than 250,000 current members of California Fitness & Yoga (Phan Club Company Limited) as well as its potential future members.

Representatives of Sun Life and California Fitness & Yoga at the agreement signing ceremony, October 10, 2020.

"We are excited to partner with California Fitness & Yoga, one of the nation’s largest wellness brands, to provide outstanding financial solutions for their members, and help Vietnamese people improve their physical and financial health," Sun Life Vietnam CEO Larry Madge said.

Dane Fort, CEO of FLG Vietnam, the company that owns California Fitness & Yoga, said: "We started expansion of our business into financial health in late 2019. The partnership with Sun Life, with its 155-year history of success in Canada and around the world, is the perfect partner for us as we take this a step further.

"As a business, we operate with a mission toward improving both the lifespan and health-span of every person in Vietnam - and their financial health is central to this kind of life planning."

The partnership commences with an extensive training program organized by Sun Life Vietnam for California Fitness & Yoga’s staff, including sales teams and personal trainers, around the country.

After receiving their insurance agent certificate, they will in turn refer members to Sun Life Vietnam’s insurance specialists.

Products available include for saving, investment and health protection.

Members who sign on to the Sun Life Vietnam offering in October 2020 will receive a range of perks and gifts including a blood pressure monitor, a fitness smartwatch that can integrate into California Fitness & Yoga’s new LivWell ecosystem and other merchandise from the brands.

Representatives of Sun Life and California Fitness & Yoga at the agreement signing ceremony, October 10, 2020.

Sun Life Vietnam (Sun Life) is a life insurance company with 100 percent capital from Sun Life Financial, a leading international financial services organization with 155 years of experience. Sun Life is an established industry pioneer and market leader in pensions for both individual and corporate clients in Vietnam. With its motto of ‘Client for Life,’ Sun Life aims to help clients achieve lifetime financial security and live healthier lives.

It has a nationwide network of 59 branches and customer care centers.

It has won numerous awards from prestigious domestic and foreign organizations, including the 2020 Top 10 Vietnam Brands award from Asia Enterprise Development Research Center, the award for Life Insurance company with Most Satisfied Clients from International Data Group Vietnam, the Top 10 most reputable insurance companies in Vietnam award from Vietnamnet & Vietnam report, and Best Life Insurance Solutions Provider – Vietnam 2018, 2019 from the International Finance Magazine.

California Fitness & Yoga is one of Vietnam's largest fitness and wellness providers, with over 250,000 members who work out over six million times a year.

Redefining the way people work out since 2007, Vietnam's largest fitness club brand employs more than 4,000 staff who are all inspired by a mission to help everyone become the best versions of themselves through providing the most comprehensive fitness and health solutions in the country.

With 37 branches nationwide, today the California brand has expanded to include Yoga Plus by California, dedicated centers for yoga lovers, and Centuryon by California, a luxury fitness club experience.

The company offers holistic fitness services with state-of-the-art equipment, certified personal trainers, diverse group exercise classes, and transformation challenges to deliver the most innovative and exciting fitness experience in the industry.