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NovaWorld Phan Thiet welcomes health, beauty tourism trend

By Ngoc Diem   April 24, 2022 | 07:00 pm PT
NovaWorld Phan Thiet has developed a hospitality and aesthetic center to gradually complete a city of sea tourism and health.

Nova Service, a member of NovaGroup, has partnered with Thanh Hang Group to build a hospitality and aesthetic center at NovaWorld Phan Thiet.

This center focused on international standards, is projected to assist NovaWorld Phan Thiet in completing its utility ecosystem and catching up with the emerging trend of cosmetic and medi-wellness tourism.

According to Dang Thanh Hang, chairman of Thanh Hang Group, tourism mixed with cosmetic and medi-wellness tourism is a relatively new concept in Vietnam, but it is expected to grow fast in the future.

At the moment, sightseeing tourism is rapidly giving way to resort tourism combined with health and beauty. A number of Vietnamese tourists fly abroad for visits as well as beauty services.

According to a report by The Global Wellness Institute (GWI) in December 2021, the wellness tourism industry is gradually rebounding after Covid-19. Tourists are also willing to spend a lot of money on wellness services.

The opening of Thanh Hang Beauty Medi health, hospitality and aesthetic center at NovaWorld Phan Thiet is part of a plan to keep up with the trend of medi-wellness tourism.

This is a unique project, according to Hang, because it is based on the resort model, which combines health therapy and intensive aesthetics.

Thanh Hang Group VIP clients at NovaWorld Phan Thiet. Photo by Nova Service

Thanh Hang Group VIP clients at NovaWorld Phan Thiet. Photo by Nova Service

The center surpasses international standards with several specialties like plastic surgery, cosmetic dentistry, aesthetic dermatology and an anti-aging department using stem cell technologies.

Beauty services, detox treatments, yoga - spa, and hair-nail treatments are also available. The facility provides a VIP area with its pathway and self-contained living space for customers who prefer the 5-star international standard. The operating team includes experts, doctors, and surgeons from the U.S., Korea and Vietnam.

Phan Thiet - destination of health tourism

Instead of expanding in big cities like Hanoi or Ho Chi Minh City, Thanh Hang Group collaborates with NovaWorld Phan Thiet because the project fully meets the requirements for the plan to develop a chain of high-end cosmetic hospitals.

Hang believes Phan Thiet has the potential to develop a form of medi-wellness tourism due to its mild climate, long coastline, nature and kind people.

Businesswoman Thanh Hang (2nd from left) plays golf at NovaWorld Phan Thiet. Photo by Novaland

Businesswoman Thanh Hang (2nd from left) plays golf at NovaWorld Phan Thiet. Photo by Novaland

"NovaWorld Phan Thiet converges all the elements to develop a 5-star standard hospitality and aesthetic center. This area will become a tourist destination for both domestic and international visitors when the Phan Thiet - HCMC highway and Phan Thiet airport are completed," Hang said.

The existence of Thanh Hang Beauty Medi health, hospitality and aesthetic center is also expected to increase the attractiveness of real estate products at NovaWorld Phan Thiet.

Singer Van Mai Huong remarked at the groundbreaking event that a real estate project like NovaWorld Phan Thiet, which has several entertainment and health care facilities, will have a lot of profit potential.

"This is also what attracts me to invest in real estate at NovaWorld Phan Thiet. When I first came to Phan Thiet and had the opportunity to see the project, I also look forward to relaxing here as soon as possible," said Huong.

NovaWorld Phan Thiet is an attractive destination for tourism and health care. Photo by Nova Service

NovaWorld Phan Thiet is an attractive destination for tourism and health care. Photo by Nova Service

Not only Van Mai Huong, but many of the event's attendees recognized the project's potential. NovaWorld Phan Thiet is a 1,000-hectare urban tourist project that includes a system of accommodation, resort, entertainment and healthcare system.

The project includes a 36-hole PGA golf course cluster, a 10,000-seat performance center, a 16-hectare sport complex for international competitions, a 16-hectare Miami Bikini Beach marine park and a 25-hectare NovaDreams Adventure World theme park complex.

There are also 20 prominent hotels and resorts, shopping malls, hospital systems, emergency resuscitation centers, clinic systems and public health services that meet international standards.

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