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Why Vietnamese shoppers spend billions of dollars online

With a young demographic, emerging e-commerce and a shift in purchasing habits from brick and mortar to virtual platforms, it is not difficult to explain why billions of dollars are being spent online in Vietnam.  

Vietnamese shoppers spend billions of dollars online

Vietnamese consumers spent $4.07 billion shopping online last year, a jump of 37 percent from the previous year, according to a 2015 report on e-commerce in Vietnam.
 
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