A welcome ceremony for the flight, operated by budget carrier Vietjet Air from Incheon International Airport in Seoul to Phu Bai International Airport in Thua Thien-Hue with 151 passengers aboard, was held on the day.
The Korean passengers will spend four days and three nights in Hue imperial citadel, a UNESCO World Heritage Site, to learn about Vietnamese cultural heritage, explore local cuisine and visit landscapes there.
The first direct flight is expected to contribute to popularizing Vietnamese tourism in the South Korean market, and lead to the launch of more charter flights from the East Asian nation to Thua Thien-Hue, while maintaining the South Korea's position as a leading source of holidaymakers for the province, said Director of the provincial Department of Tourism Nguyen Van Phuc.
He added that the event will also help attract more international tourist to Thua Thien-Hue, thus spurring local tourism development.