Chicilon Media gets on MMA Global executive board

By Thy An   September 15, 2023 | 12:00 am PT
Chicilon Media has joined the MMA Global (MMA Global, Inc.) board members and now directly advises MMA Global's activities in Vietnam.

Guo Zhi Feng, chairman of the board of directors and CEO of Chicilon Media, said that as a media consultant, the company has close relationships with the leadership team and member companies of MMA, and is a bridge to support marketers and businesses in accessing new technology solutions, optimizing business processes, and developing brands.

I believe connection will promote innovation and provide professional services on all digital platforms.

MMA Global was established in New York (U.S.) and has more than 800 members operating in 15 countries and territories in Asia, the Pacific, Europe, the Middle East, Africa, and America.

It brings together marketing experts, marketing technology companies, media companies and others to form a comprehensive marketing ecosystem, create technological value and build the future of the marketing industry.

It is associated with large media companies, including Chicilon Media, and uses modern marketing tools to quickly reach consumers, promote growth and support owners.

Both businesses and experts lead marketing reforms.

MMA also provides authentic information and useful tools, helping each unit come up with effective communications solutions and contribute to brand enhancement.

Chicilon Media currently owns five major media channels, including television and building elevator posters; supermarket television; and posters with airport LED. Photo courtesy of Chicilon Media

Chicilon Media currently owns five major media channels, including television and building elevator posters; supermarket television; and posters with airport LED. Photo courtesy of Chicilon Media

Over the 17 years since its incorporation Chicilon Media has served more than 700 domestic and foreign businesses, and owns many large media channels, easily reaching 40 million key consumers every day.

Its advertising channel has covered more than 2,800 mid-level and high-end buildings, 41 supermarkets and 14 airports.

Guo said that with the passive nature of watching advertisements broadcast continuously from close distances and in closed spaces, Chicilon Media gradually occupies an important position, helping Vietnamese businesses identify and enhance brand positioning and product promotion.

At the International Advertising Festival, the company's elevator media channel won the gold award in the Effective Media category for two years in a row (2017 and 2018).

Becoming a member of MMA Global's executive board is an important step contributing to raising the board's awareness of marketing planning and the level of marketing experts, thereby enhancing the stability of each unit and promoting long-term development, Guo added.

 
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