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Apple debuts its cheapest-ever MacBook at $599

Apple debuts its cheapest-ever MacBook at $599

Apple ​on Wednesday unveiled the MacBook Neo, a lower-priced addition to its laptop lineup starting ‌at $599, as it looks to broaden its reach in a price-sensitive PC market while rivals face tighter supply of memory chips.
Why tech billionaires receive rock star treatment in China

Why tech billionaires receive rock star treatment in China

Apple’s thinnest iPhone sees sales triple after multiple price drops

Apple’s thinnest iPhone sees sales triple after multiple price drops

Pricier iPhones? Global memory chip crunch puts spotlight on Apple

Pricier iPhones? Global memory chip crunch puts spotlight on Apple

As the global memory chip shortage hits the smartphone market, a key question is echoing from Silicon Valley to Shenzhen: Will Apple raise prices, or sacrifice profit to gain new customers?
February 6, 2026 | 04:55 pm PT
Which smartphone was the world’s best-seller in 2025?

Which smartphone was the world’s best-seller in 2025?

Apple’s iPhone 16 was the world’s best-selling smartphone in 2025, according to data from Counterpoint Research.
February 1, 2026 | 06:38 pm PT
iPhone 18 may see sharp price increase

iPhone 18 may see sharp price increase

Apple’s iPhone 18 series may be significantly pricier as higher chip and memory costs drive production expenses above those of the iPhone 17 lineup, according to industry reports.
January 20, 2026 | 08:59 pm PT
Apple tops China smartphone market in Q4 2025

Apple tops China smartphone market in Q4 2025

Apple returned to the top of China’s smartphone market in the fourth quarter of 2025 as iPhone shipments jumped 28%, even as shortages of key memory components intensified, according to Counterpoint Research.
January 19, 2026 | 08:20 pm PT
Apple overtakes Samsung to lead global smartphone market

Apple overtakes Samsung to lead global smartphone market

Global smartphone shipments rose 2% year-on-year in 2025, lifted by stronger demand and economic momentum in emerging markets, according to Counterpoint Research.
January 12, 2026 | 07:24 pm PT
AI-powered sub-flagship smartphones enter Vietnam in 2025

AI-powered sub-flagship smartphones enter Vietnam in 2025

Many sub-flagship smartphones in 2025 came with AI tools designed to enhance productivity, content creation and gaming.
January 1, 2026 | 09:25 pm PT
Apple CEO Tim Cook earns a year’s average US salary in just 7 hours

Apple CEO Tim Cook earns a year’s average US salary in just 7 hours

Apple CEO Tim Cook's $74.6 million compensation in 2024 means he earns more in seven hours than the average U.S. worker, who earns $62,088 a year.
December 16, 2025 | 07:44 pm PT
iPhone 16 becomes world’s best-selling phone in Q3

iPhone 16 becomes world’s best-selling phone in Q3

Apple's iPhone 16 was the best-selling smartphone globally in Q3, maintaining its dominance for the third consecutive quarter, according to Counterpoint Research's Global Handset Model Sales Tracker.
December 10, 2025 | 01:42 am PT
iPhone 17 Pro Max faces off against ‘telephoto king’ Vivo X300 Pro in camera comparison

iPhone 17 Pro Max faces off against ‘telephoto king’ Vivo X300 Pro in camera comparison

Vivo’s X300 Pro outperforms Apple’s iPhone 17 Pro Max in portrait shots, long-distance zoom, and color reproduction, though its photos can occasionally look overly enhanced due to heavy AI processing.
December 7, 2025 | 02:36 am PT
Which electronic device made one lowercase letter an icon of modern life?

Which electronic device made one lowercase letter an icon of modern life?

A single lowercase letter has become one of the most recognizable symbols in technology, redefining how people connect, create, and see themselves in the digital age.
December 3, 2025 | 01:16 am PT
Apple surpasses Huawei to become China’s top smartphone seller during Singles’ Day

Apple surpasses Huawei to become China’s top smartphone seller during Singles’ Day

Apple’s iPhone captured a 26% share of China’s sales in November, overtaking Huawei, which saw its share drop to 13%.
December 2, 2025 | 12:05 am PT
Apple to beat Samsung as world’s largest smartphone maker for first time in 14 years

Apple to beat Samsung as world’s largest smartphone maker for first time in 14 years

Apple is forecast to reclaim the title of world’s largest smartphone maker from Samsung for the first time since 2011 thanks to the new iPhone rollout and a surge in device upgrades.
November 27, 2025 | 03:16 pm PT
Apple ramps up succession planning as CEO Tim Cook is expected to step down next year

Apple ramps up succession planning as CEO Tim Cook is expected to step down next year

Apple is stepping up its succession planning efforts as it prepares for Tim Cook to step down as chief executive of the tech giant as soon as next year, the Financial Times reported.
November 16, 2025 | 07:29 pm PT
Apple to sell $230 iPhone pocket this week

Apple to sell $230 iPhone pocket this week

Apple has partnered with Japanese luxury fashion house Issey Miyake to launch a 3D-knitted carrying bag for the iPhone that resembles a sock, a limited-edition accessory inspired by minimalist design.
November 11, 2025 | 07:14 pm PT
Former Apple employee named Sam Sung reflects on viral fame

Former Apple employee named Sam Sung reflects on viral fame

A Scottish man once became an unexpected internet sensation simply because of his name, Sam Sung, while working at an Apple Store in Vancouver.
October 25, 2025 | 04:42 pm PT
Apple’s iPhone Air sells out in China within minutes of launch

Apple’s iPhone Air sells out in China within minutes of launch

Apple’s new iPhone Air was snapped up almost instantly following its launch in China as the ultrathin phone appealed to local users even amid fierce competition from Android devices.
October 19, 2025 | 07:57 pm PT
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