Quiet luxury, which often features neutral-colored clothes and prioritizes quality fabric and designs instead of patterns and brand logos, has become a popular trend this year.
Ho Ngoc Ha is a Vietnamese celebrity that has become well-known for her loyalty to this fashion motto. In this photo, she attends a fashion event in a “can’t be simpler” white outfit, which she matched with logo-less jewelry. Photo from Ha’s Instagram
Attending another event held by the fashion house Hermès, a pioneering brand of the quiet luxury trend, Ha chose a camel tone outfit. This neutral color is featured in many designs inspired by the trend. Photo from Ha’s Instagram
Ha donned a quiet luxury black look at an event by Gucci, the brand that promotes the ‘logomania’ style with their fully-covered-in-logo designs.
However here in this shot, Ha’s bag was logo-less, except for its iconic handles, which many people consider a logo for the signature brand. Photo from Ha’s Instagram
Another outfit of Ha’s follows the quiet formula: classic style suits in camel tones, matched with a logo-less bag. Photo from Ha’s Instagram
The singer was praised for this purple velvet flower highlight on her black cut-out dress from Saint Laurent’s Fall 2022 collection. Photo from Ha’s Instagram
Saint Laurent’s iconic ‘feminism’ vibe is part of Ha's black shoulder-padded blazer and monochrome pants. Photo from Ha’s Instagram
Ha’s white t-shirt looks basic and unremarkable, but the design comes from luxury brand Saint Laurent and costs over VND11 million (around $463). Photo from Ha’s Instagram
The only highlight of Ha’s cream outfit here is the two metal interlocking G letters seen on her Gucci bag. It is easily noticed that the pop star tends to avoid donning designs full of patterns, or logos. Photo from Ha’s Instagram