Asia's 'most beautiful island' braces for deluge of visitors during Tet holiday

Phu Quoc ranked as the second most sought-after Vietnamese destination, after Da Lat, for the Tet holiday peaking on Feb. 17, according to booking data from Feb. 13-22 by travel platform Booking.com.

The island has unveiled a captivating roster of cultural and entertainment events, including a 2026 spring welcome extravaganza, a sports festival, and lively spring flower markets across Duong Dong and An Thoi.

An Giang Province's Tourism Association Chairman Nguyen Vu Khac Huy said Phu Quoc has made thorough preparations for the peak travel season.

More than 95% of hotel rooms are already booked, he noted, prompting tour operators to bring in extra staff for Tet and work closely with service providers to maintain impeccable service quality.

The association advised tourism operators and sites to upgrade facilities, improve service quality, and offer diverse recreational and culinary experiences, and promotional packages. It also pushed for new and distinctive tourism products to solidify Phu Quoc’s reputation as a safe, civilized, and welcoming destination.

To ensure a safe and enjoyable Tet holiday and early spring festival season, local authorities reminded visitors to stay alert to unusually cheap offers that may be linked to scams.

Tourists are strongly encouraged to book only through official apps and websites with clear legal details, personally reconfirm lodgings ahead of departure, rely on only trusted sources while refraining from sharing unverified rumors or dubious claims.

The island reported strong tourism growth in 2025, receiving 8.1 million visitors, including 1.8 million foreigners.

It expects the numbers to go up to 8.5 million including two million foreigners this year.