Accommodation searches in Vietnam from Filipino tourists jump 86% in 2025: Agoda

The trend was consistent with official tourism data. The number of Filipino visitors to Vietnam reached 482,173 in 2025, up 81.3% from 2024, according to the General Statistics Office.

Air connectivity between the two countries has also improved, with several carriers launching new direct routes.

In July last year, Philippine Airlines began operating a Manila-Da Nang service with three flights a week. A month later, Vietjet opened the Ho Chi Minh City-Manila route, offering five round-trip flights per week.

"Growing international interest suggests Vietnam is consolidating its position as a leading regional destination, benefiting from improved connectivity, visa policies and diversified travel experiences," said Vu Ngoc Lam, country director at Agoda Vietnam.

Vietnam welcomed a record 21.2 million international visitors in 2025, up 20.4% from the previous year and the highest total on record.

Mainland China remained Vietnam's largest source market last year with 5.2 million arrivals, a 41% year-on-year increase, followed by South Korea with 4.3 million visitors and Taiwan with 1.23 million.

This year, Vietnam is targeting 25 million foreign arrivals.