Logitech launches Friday Wellness campaign in Vietnam

The campaign highlights the advantages of setting aside a day for wellness activities in both personal and professional settings. Inspired by Logitech's annual international wellness program, Friday Wellness in Vietnam acts as a quarterly platform to educate and assist individuals in exploring solutions for improving their well-being.

The campaign emphasizes the importance of creating awareness regarding sustainable well-being in three areas: personal health, social responsibility, and work environments. These elements have a significant impact on people's physical, mental, and social well-being, encouraging good feelings and increased productivity at work.

The inaugural launch's theme is "sustainability," which encourages individuals to think about sustainability and engage in positive behaviors related to sustainable consumption, benefiting themselves and their families while also enhancing productivity at work.

This campaign includes live community events and media actions designed to raise awareness through partner organizations' online channels. During the program kickoff event, experts presented the important priorities for the program's vision over the next three quarters, which run from November 2024 to June 2025.

Henri Hubert, Ambassador of Global Wellness Day in Vietnam, pointed out that making a small change every day can help increase self-awareness of wellness and, in turn, lead to better changes in life. "We will not only change individual habits but also develop a dedicated community that helps each other maintain long-term health," he said.

Henri Hubert, Ambassador of Global Wellness Day in Vietnam. Photo courtesy of Henri

Jacklyn Chia, Head of Marcom SEA1, Logitech, stated that the company will provide training on working habits and ergonomic solutions to help individuals develop workspaces that meet both physical and mental needs.

Tran Ngoc Bao, Marketing Director of Goody Group, representing the MaMaPop brand, stated that by collaborating with Logitech on the Friday Wellness campaign, they hope to encourage a healthy and balanced lifestyle through each of their products. MaMaPop, sparkling fruit juice with additional vitamin C and kombucha, not only tastes delicious and stimulating but also promotes relaxation, aids digestion, and combats aging. "We believe that combining an engaging experience with a healthy lifestyle will provide value to users," Bao said.

This is not the first time Logitech has collaborated with experts to improve community events. Around this time last year, in 2023, Logitech launched a series of consultations to optimize workspaces to minimize office-related problems, with the goal of decreasing wrist pain, backaches, and neck discomfort connected by prolonged sitting and computer use.

The series of activities was held in partnership with industry experts through direct consultations at ACC Clinic, a member of the FV Group, as well as ergonomic product experiences featuring the Wave Keys keyboard and Lift Vertical mouse at locations such as ACC Clinic, STO Eastern Orthopedic Hospital, Optimal365 Musculoskeletal Clinic, and Pharmacity.

A community event of Logitech at ACC Clinic, a member of the FV Group. Photo courtesy of Logitech

Logitech again provides customers with the "Buy & Try: Logitech Ergo Series" program, which allows them to purchase and try its ergonomic goods for 15 days before deciding to keep the products or to return for a full refund on Logitech's own Shopee shop during the promotional period.

"The 'Buy & Try' program is a great way for customers to discover more about Logitech's latest technology products and how Logitech's ergonomic offerings (Wave Keys, Lift Vertical Ergonomic Mouse, and Ergo M575S) can improve workplace comfort," said Le Thanh Quang, Cluster Head of Logitech in the Singapore, Malaysia, and Vietnam markets.