Herbalife supports students in developing community projects

Herbalife Vietnam is an official sponsor and content co-creator of the fourth season of "New Generation Students 2026", a reality TV program produced and broadcast by Vietnam Television (VTV3).

The company is working with organizers to develop themes and messages that encourage students to explore ideas and turn them into practical projects.

Herbalife representatives attend the launch event for "New Generation Students 2026," themed "Local Challenges, Gen Z Solutions," in Hanoi on Oct. 8, 2026. Photo by VnExpress/Tung Dinh

Herbalife is also supporting participating teams throughout the competition, promoting balanced nutrition and active lifestyles as part of its message on healthy nutrition for young people.

The company is extending its support to the program's first nationwide online competition, which invites students to identify local challenges, propose solutions, and develop projects to address community needs.

Participants can strengthen their creativity, teamwork, project management, and problem-solving skills while gaining practical experience in implementing their ideas.

Vu Van Thang, General Manager of Herbalife Vietnam and Cambodia, speaks at the event in Hanoi on Oct. 8. Photo by VnExpress/Tung Dinh

Vu Van Thang, general manager of Herbalife Vietnam and Cambodia, said young people play an important role in society and make up a significant proportion of the company's independent members in Vietnam.

Programs such as "New Generation Students" give young people opportunities to express their views, test new ideas, and gain practical experience, he said.

Exposure to different perspectives and experiences can also help students recognize their strengths, identify areas for improvement, and develop skills for their future careers.

Thang encouraged students to take initiative, embrace challenges, and remain open to learning.

"Young people should believe in themselves, stay eager to learn, and actively embrace new experiences. Every experience can become a lesson that helps them grow and build a foundation for long-term development," he said.

Four teams representing universities in northern Vietnam are introduced at the event. Photo by VnExpress/Tung Dinh

"New Generation Students" is a reality TV program in which university students develop ideas and implement projects intended to benefit their communities.

Produced and broadcast by VTV3 since 2023, the program has received sponsorship and content development support from Herbalife Vietnam since its first season.

The 2026 season airs at 9:30 p.m. every Saturday on VTV3, starting Oct. 17.

This year, the program has also introduced its first nationwide online competition, allowing university students across Vietnam to share local concerns, propose solutions, and develop community initiatives.

While the television competition features eight official teams, the online version gives more students an opportunity to participate and contribute ideas.

VnExpress is the media and implementation partner for the online competition and has developed the website Sinhvienthehemoi.com.

The platform provides information about the program, selection rounds, projects, competing teams, participants, local issues, relevant data, and expert perspectives.

Registration for the online competition runs from Oct. 24 to Nov. 24 through the official website.