Elevator advertising: an effective promotional tool

In recent years, Chicilon Media has demonstrated its effectiveness and position in the industry, possessing abundant resources: a system of 36,000 screens, accounting for 92% of the market share of standard building elevator nationwide, reaching up to 40 million key consumers per day. It is currently one of the leading companies in the field of elevator advertising in the Vietnamese market.

Chicilon Media was established on August 18, 2006, with a charter capital of up to US$30 million and a team of 368 employees.

To date, its elevator advertising channel has helped many brands increase their awareness, becoming a tool to support businesses in promoting sales effectively.

Chicilon Media's elevator communication channel is trusted and chosen by more than 700 brands. Photo courtesy of Chicilon Media

The advantage of elevator advertising compared to other methods is that it helps embed brand information deeply into the trajectory of people’s work and daily life.

Screens are located in places that must be passed by every day, cannot be missed, and are not subject to any interference from the outside world.

From home to office, while shopping or traveling, anywhere and at any time, brand advertising follows customers.

Marketing experts say that elevator advertising is one of the most effective channels nowadays, with advantages such as not being limited by cookies or ad-skipping features.

At the same time, it also overcomes the disadvantages of outdoor advertising such as noisy surroundings, thereby helping to ensure effective transmission of advertising information.

Elevator advertising has become a leading marketing tool for many businesses and brands. Photo courtesy of Chicilon Media

With the ability to convey messages effectively along with the above advantages, elevator advertising has gradually become a leading marketing tool, helping many businesses build brand awareness and promote products.

A Chicilon Media representative also shared the company’s aspiration to accompany businesses in the market in the journey of building brand recognition and promoting products in the new era.