Musang King durian moon cake prices up 10%

Their cost ranges between VND900,000 ($37.90) to VND1.7 million per box. Last year, the most expensive product sold for around VND1.5 million.

Hoang Anh, a moon cake vendor in Ho Chi Minh City’s District 3, sold out 500 boxes of Musang King and Black Thorn moon cakes in two weeks last year.

She has doubled her imports this year.

"We have to order five months in advance as the manufacturer needs to prepare durian beforehand."

A major distributor in HCMC plans to sell nearly 30,000 cakes this year, triple the amount last year.

The cakes are mostly imported from Malaysia. Other markets that also sell them are Singapore and Hong Kong.

Industry insiders say prices have gone up due to rising ingredient costs.

Moon cake is a popular type of desert in Asian countries. It is often enjoyed during the Mid-Autumn Festival in the middle of Lunar August, which falls on Sep 29 this year.