Chicilon Media praised for completing 4G procedures

The Vietnam Advertising Association lauded Chicilon Media for its market impact. In an era of fragmented information and limited attention, the association emphasized that only media that is "seen, remembered, and generates conversions" truly delivers results. According to Chairman Nguyen Truong Son, Chicilon Media holds up to 90% of the market share for effective elevator screens in Vietnam. "With its practical reach and stable communication effectiveness, it sets a model for the advertising industry. We hope more businesses adopt effective media to foster sustainable industry growth," he said.

The Vietnam Digital Communications Association also recognized Chicilon Media as a pioneer for completing its 4G procedures, demonstrating leadership in the digital transformation of the industry. General Secretary Vu Kiem Van highlighted that 4G technology enhances the efficiency and security of advertising content delivery, while enabling applications like traffic statistics and interactive marketing. "Chicilon Media provides a valuable model for the Vietnamese advertising industry's digitalization, and the association will continue to support such initiatives," he added.

On a global scale, MMA APAC praised Chicilon Media for aligning with international trends in interactive NFC advertising and digital marketing. Managing Director Rohit Dadwal noted, "This milestone not only helps Vietnam integrate more deeply with the world but also strengthens the interactive connection between brands and consumers. We hope Chicilon Media continues to showcase the strength of Vietnamese advertising globally."

Global advertising giant WPP emphasized that Chicilon Media's breakthroughs in 4G, NFC, and digital media platforms have transformed traditional out-of-home advertising into a fully digital medium. "Chicilon Media optimizes efficiency and profitability for clients while setting new industry standards. We look forward to further cooperation in modernizing and internationalizing Vietnam's advertising market," the company stated.

Kantar Media highlighted that the 4G procedures improve transparency and accuracy in advertising monitoring and evaluation, enhancing trustworthiness and data-driven practices in Vietnam's industry. Similarly, NIQ praised Chicilon Media for setting a verifiable standard, enabling brands to evaluate performance and allocate budgets more scientifically, aligning with international benchmarks.

Client partners also expressed their recognition. Nguyen Anh Linh, CEO of Volvo Cars Vietnam, noted that Chicilon Media's 4G registration demonstrates its rule compliance, digital capabilities, and customer focus, creating a model for industry-wide adoption. "Through 4G connectivity and intelligent platforms, advertising has become measurable, interactive, and conversion-driven, enhancing both brand value and budget efficiency," he said.

Dual advertising screens installed in office lobby. Photo courtesy of Chicilon Media

Oppo Vietnam echoed these sentiments, stating that Chicilon Media's 4G procedures reinforce "effective communication" and provide a strong foundation for brand growth. Nippon Paint Vietnam also acknowledged Chicilon Media's commitment to transparent data, effective execution, and innovative use of elevator media, noting its role in expanding market presence and driving sustainable growth.

From industry associations to global conglomerates and client partners, these endorsements collectively underscore Chicilon Media's credibility and leadership. Completing its 4G procedures affirms the company's steady advancement on a foundation of professionalism and innovation, shaping the future of advertising in Vietnam and Southeast Asia while strengthening the global presence of Vietnamese media.