Environment Minister Eang Sophalleth said the campaign, which started on Jan. 2, will improve the aesthetic value of cities and towns along national roads, contributing to a more beautiful, hygienic, and environmentally friendly environment. It will promote clean air, greater orderliness, and attract both tourists and investors to Cambodia.
To this end, the ministry called for a concerted effort from the entire society from local authorities to businesses and citizens. Street cleaning activities will be conducted frequently and across a wide area to ensure that roads remain clean and unobstructed. Additionally, the campaign encourages citizens to minimize the use of plastic bags and single-use plastic products and to adopt environmentally friendly alternatives.
The minister also urged the strengthening of waste management and continued participation in the "Today I Will Not Use Plastic Bags" campaign to reduce plastic use. Over 9.7 million people, including students, have so far participated in this drive since its launch in September 2023.